Nows the time to try this more natural, triple-threat detergent that not only cleans as well as the national leading brands but also naturally deodorizes and softens. Harnessing Mother Natures Own Powerful Laundry Detergent. Our mission at Simply SoapBerry is to create natural, sustainable, healthy, and planet-friendly household cleaning products. We plan to achieve it one household at a time. SoapBerryBottle2Key Benefits Truly Green Simply SoapBerry Laundry Detergent provides a green alternative to the hazardous chemical agents widely used in todays laundry detergents. Compact Package Our compact 32oz bottle provides up to 128 loads, which means reduced shelf space and packaging waste. Powerfully Clean and Fresh Deep cleans, hypoallergenic, ultra concentrated, and naturally softens and freshens clothes. A Truly Natural Alternative In the world today, synthetic surfactants (the ingredient in soaps that separates grime and oils from your clothes) and most of the natural surfactants used in laundry detergents are typically made from monoculture plants like corn, coconut, and palm. These plants are often grown using unsustainable farming methods such as: genetic modification, toxic pesticides, and petroleum-based fertilizers. ssb-laundryThese crucial issues inspired the creators of Simply SoapBerry to seek out a solution for a powerful and natural line of household cleaning products. Simply SoapBerrys Laundry Detergent uses saponins derived from organic soapberries that are harvested in the pristine foothills of the Himalayan Mountains. An ultra concentrated, liquid extraction of the soap nuts, Simply SoapBerry is a smart choice for consumers looking to avoid health-compromising ingredients widely used in todays laundry detergents. By bringing awareness to these issues and creating sustainable solutions, together we can make our environment cleaner and improve lives by replacing chemicals with verified-natural alternatives. Potent Sustainability Simply SoapBerrys Himalayan soapberries are a natural gift from Mother Earth, supporting a truly sustainable system. Simply SoapBerry, in a joint effort with our supplier, has created a sustainable farming plan to support countless Nepalese farmers. We are proud to become an integral part of a grass roots movement that will significantly change the world in which we live. Country of Origin: USA Weight (lbs): 2.66